Health Care Ethics Assignment Example | Topics and Well Written Essays - 500 words - 2

Health Care Ethics - Assignment Example The surgical group from Manhattan identifies the value attached to time that is why they have posted doctors’ schedule on their website, and it refreshes after every ten minutes. Current lifestyle has forced middle-class people to be busy time after time. Therefore, with a website that shows the schedule for the appointment is a win of their market. This will make both the patients and doctors to be time conscious and enhance the reputation of the surgical group. Renaming trade-off: If the practices are renamed to include River Valley Associates then the brand of the hospital will grow beyond its territory. However, this is a long-term process since it will consume a considerable amount of time for the brand (practices) to become famous. Not renaming trade-off: There will be confusion among the clients (patients) if the practices are renamed and in severe circumstances client will consider certain services are not offered in that hospital and opt going to another hospital. Therefore, by not changing clients will not be confused, and perhaps market the new practices to other members of the community. New innovation in a market always faces a challenge of breaking through the market, but how the challenges are addressed is what that matters. In this case of health saving account plan, some of the factors to be considered include; culture, and level of income. Culture has to do with the employees’ attitude towards saving and since this health saving for coverage, it should be marketed intensively. To overcome the problem of saving culture, the hospital can diversify the level of services based on employee’s capability of saving. This too will have conquered the challenge arising due to the difference in the level of income. Analyzing the cost implication of these two groups, the level of return will be a key element to be considered.